Learn more about me here: https://hannah.digital/about/
See the full post here: https://www.harvestonlinemarketing.com/blog/rank-higher-yelp-seo
My Review on Convertbox Opt In Software
- Great templates
- Fast deployment
- A/B Testing (just released!)
- PERSONALIZATION integrated with your email marketing software
- Two step opt ins (where you click a button first)
- Timed pop ups
- Exit intent popups
- Full-screen and lightbox style
- Header and footer bar popups a la Hellobar
- Buttons and easy to understand settings galore
- It looks amazing out of the box
- Support is fantastic
- They’re always coming out with updates
- External CTA’s (holy cow)
- You can connect as many autoresponders as you want, even of the same brand
- There is only a one time fee
Why is Convertbox better than established software like Optinmonster?
Final Thoughts on Convertbox: Do I Recommend It?
Fair warning: This is going to be the laziest post on the world. I am aware of that. However, I simply want to publish a list of WordPress themes to choose from right now because people ask me this question every so often.
The end. Enjoy!!
Kartra is the new kid on the block in the marketing automation world. They combine the sales funnel, checkout, and landing page capabilities of Clickfunnels, with the email marketing automation capabilities of tools like Active Campaign or Drip, and then again with the membership platform capabilities of Teachable or Membermouse. (Almost.)
They even throw in tools like a scheduling calendar (with payments!), a helpdesk, and video hosting.
I mean, it sounds like the one app to run your whole business – it seems (and IS) very dreamy and appealing to have everything under one roof. For some marketers and business owners, this may be the perfect app – BUT I CAN’T USE IT OR RECOMMEND IT FOR EVERYONE QUITE YET. And I’ll explain why.
Now, I wrote down these frustrated bullet points after a second attempt at making a Kartra trial work. This was after a first paid trial and a few months of paid “use.”
So with that frustration in mind, here was my honest take, and the actual notes I took in my Stickies app while frustratedly trying to put everything I needed together to launch a product for my business totally on Kartra:
Everything takes multiple, repetitive, mind-numbing clicks. I’m not being dramatic here – even GETTING to the editor to edit an existing form design takes over 25 clicks (not including the actual form design changes!) You have to click through screen after screen of “Next” to view every setting before you get to the form design. This would be so easy to fix with a form settings navigation at the top… and maybe I am so tech illiterate that this is a feature I missed, but tried and it’s doubtful. I am trying to run a business efficiently – not get carpal tunnel!
Each time you change a form template, all of the content on your form disappears and you have to start over. What?!
AND… those forms designs? They can’t be edited or added to. There is no option to add text, headlines, etc. So you must work within the templates they give you or with a plain form.
The memberships do not allow for dynamic content based on the user’s info, even if the user’s info is in kartra. All membership areas are 100% the same across all users. This is only a minor gripe, as I realize a dynamic membership website based on individual member attributes is a big ask for a product trying to do it all-in-one. But if I’m going to have to have an external membership site anyways to fulfill this need, that partially removes the benefit of membership site management for me here.
There are no custom fields available in payment forms. Only the basics. This can be worked around by using forms up to the checkout process, or after, but this is still frustrating.
There are limited layouts with payment forms. Another minor gripe, but still a gripe.
THE BIGGEST GRIPE, AND THE REASON I STARTED MAKING THIS LIST: There is NO OPTION to add a link to terms and conditions on payment forms. I found a thread in the official Kartra group where someone had done this previously, but the a href code no longer works in the TOC customization section, and the billing agreement checkbox characters are FAR too limited for any sort of serious service agreement. This puts high ticket businesses like mine at risk because my Terms & Conditions need to be beyond clear and beyond forward.
Danielle Doucette recently posted a workaround in the official Kartra group, in which you add a custom field in a form that you can put in your funnel before the checkout page, and I can respect that – however being that there is already a T&C section in checkout, I don’t understand why this is so limited.
ANOTHER BIG GRIPE: There is no way for a customer to purchase multiple products at once, or to select addons for a product other than one single bump offer per product. This is a problem for me because if I’m going to be paying a subscription to a product with a checkout form, I expect to be able to build fully functioning checkout forms, without having to create every variation of my product manually, and then having to know which link to send to a client, or making them choose from a page of confusing checkout links. I want to be able to sell my Managed Website service in such a way that the client chooses their addons themselves, chooses them on one page in an easy to see format (not via upsell page after upsell page or via a single bump offer), and is billed the appropriate amount automatically. I can do this with Jotforms (free!!), Cognito forms, and Thrivecart – why can’t I do this in Kartra? Why is it so hard to add a simple checkbox section to add extra items to the checkout forms? (Can you feel my frustration?)
The calendar layout is terrible. They have done great work trying to integrate this, but even if I used all of the other features, I would never present this booking calendar to my clients. Calendly and Acuity still blow it out of the water and the UX is far better on both.
The Helpdesk tickets can’t be replied to from/via email, or even viewed. The user has to click to go to the helpdesk link, and then has to enter their username and password, only to have to click into MORE things to see their tickets and replies. I consider this the opposite of user-friendly, and I imagine I would receive far more help inquiries via email to skirt past this frustrating process if I implemented this in my business.
There is no sitewide tracking. Why? Kartra will provide you individual-page tracking codes for any non-Kartra pages… but you have to set each of these up individually, and then add them to each of your website pages individually. Compared to systems like ActiveCampaign and Drip, this is frustrating, because within those systems you can see a person’s website visits on a sitewide basis – so you can see that a blog post that maybe you wouldn’t have even thought to tag in Kartra’s system is actually an important page visit for most of your prospects. They already have tracking codes… so why not make them sitewide?
“Powered by kartra” is on everything – and I mean everything. This is frustrating because if I’m paying almost 100 buckeroos for a software monthly, I should have the option to remove third party branding, in my opinion.
As you can see, there are a number of high priority issues that will prevent me from using Kartra for now, and will prevent me from recommending it to anyone who needs more customizable checkouts, fewer frustrating clicks, and dynamic membership content. For anyone who just needs the basics and is selling straightforward products.. it’s great! I would love to be able to use Kartra in my business, but the big thing that is holding me back is the checkout. Once this can be enhanced to have clear multi-product/addon selection, I can consider moving my systems there. For now, here is an alternative stack I can recommend!
Kartra Alternative Options
Forms + Payments: Jotform, Cognito Forms, or Thrivecart
Email Marketing: Drip or ActiveCampaign (I prefer Drip.. AC’s layout is super clunky and I think they have less effective deliverability)
Membership: WordPress + S2member + LMS of your choice if needed (LifterLMS is free)
Helpdesk: Anything other than Kartra 😛 Freshdesk, Zendesk, etc
Calendar: Calendly or Acuity
Optin forms: ConvertBox or Optinmonster
Will you have to spend more money with the above stack combos? Yes. However, you also need to have software that works – and if that means duct-taping a few pieces together until Kartra matures a bit more.. that’s what I’ll have to do!
Kartra employees/founders: please do let me know once the above issues are fixed. I WILL HAPPILY SWITCH OVER. <3
-Hannah, the Vagabond Boss
As many of my projects continue to move forward this year, I’ve been testing out different email automation programs and autoresponders, from Mailchimp to Drip to ActiveCampaign.
Mailchimp is great for starting from ground 0 to get your feet wet, but not great for marketing automation in the long term, in my opinion. So in come Drip and ActiveCampaign. After trying them both out for a bit, here are my thoughts and a quick comparison on the two.
Drip vs ActiveCampaign Pros and Cons
- ActiveCampaign does not automatically resend confirmation emails – Drip does have this setting. However, in ActiveCampaign you can manually resend a confirmation email.
- ActiveCampaign is not capable of sending confirmation emails for double opt-in if you are adding someone to a list via the API, or really via any method other than their built-in forms.
- ActiveCampaign does NOT auto-score leads. Drip does. There are pros and cons to both of these methods. Drip scores people on your list much more automatically out of the box, and you can also customize this. With ActiveCampaign, scoring is far more customizable and granular, but it takes much more time to set up everything out of the box – it is not plug and play at all.
- ActiveCampaign does NOT have a native integration with Stripe, or even a native “LTV”/Lifetime Value field like Drip does. I find this odd since marketing automation is so closely tied to the intent to increase customer LTV and revenue. On the other hand, you can link Stripe to ActiveCampaign via Zapier and create automations to update a custom LTV field, and this works on all plans.
- ActiveCampaign does NOT have forms that are as pretty as Drip’s.
- Drip does NOT have lists, ActiveCampaign does. Drip bases their marketing fully off of tags – which may or may not be beneficial to you depending on how you email.
- Drip DOES allow for easy multi-site management in one login. ActiveCampaign does not. Ie in Drip, you can manage multiple website accounts with different tracking codes and subscriber lists. In ActiveCampaign, everything is grouped together just with different lists.
- Drip does NOT have as nice of a contact overview as ActiveCampaign does. The reason I originally began switching from Drip to AC, in fact, is because I felt like it was difficult to get a full picture of any single contact or segment of contacts in Drip. AC’s person overview page is far more valuable and intuitive compared to Drip’s timeline.
That’s about it – which one is better for you really depends on what your needs are, and I know it’s always annoying to read that from an online review, but after trying them both (and thinking I’d find a “winner”), your unique needs are really what will be the deciding factor. 🙂
I hope that helped – I’ll update this blog in the future but wanted to quickly publish my findings for now.
Welcome to my master resource for online service business ideas!
I plan to (or, at least, hope to) keep this updated as an ongoing resource with ideas for areas of expertise that anyone can learn and begin a service business around in under a year.
Right now it’s a bit of a shell and just a list, but this is what you guys asked for (service business ideas) and I wanted to deliver sooner rather than later to get your gears going.
I’m tired of people saying “I wish I could do that” when they see my lifestyle – the truth is there are many possibilities that can allow others to live how I live, working on my own time from where I want.
So without further adieu, here are 30 ideas of things you could specialize in, as specifically or as broadly as you’d like, to start a business online this year.
- General ads management.. handle any and all of the below
- PPC/Adwords management – you can become an expert in JUST Google Adwords and charge people 700-2500 monthly just to manage their accounts
- Facebook ads management – same as above, slightly lower fees
- Instagram ads management
- Pinterest ads, or even simply Pinterest promotions
- Whatever ad platform that has a significant market!SOCIAL MEDIA EXPERTISE, MANAGEMENT, MARKETING
- Pinterest marketing for ecommerce stores
- Instagram marketing/outreach and influencer outreach
- General social media management (become an expert in coming up with calendars and scheduling)
CRM IMPLEMENTATION AND CONSULTING
- General CRM advice (support multiple platforms)
- CRM implementation specializing in specific CRMs – Hubspot, Agile, you name it
- CRM optimization (make the CRM work better for them if they aren’t using it properly)
DESIGN AND DEVELOPMENT
- Web design
- Web development (coding)
- App design
- App development
- Any type of programming
- Social media graphics design
- Ad graphics design
- Local SEO
- Ecommerce SEO
- SEO for a specific industry
- SEO for other SEO companies (whitelabel)
- SEO training
- SEO for on-page only
- Offpage (linkbuilding) only
- Copywriting for a specific industry
- Sales-page writing
- Blog writing, general OR on a specific topic
Hey friends. As I get this project going, I need to know what you want to learn about… there’s just a lot to the different types of online business and I want to make sure that whatever I put together is relevant for you. 🙂 I’ve already been asked a bit about how to get clients but before I dive into that, I want your feedback.
Can you please (pretty please) check the boxes you’re interested in on the survey here?
It will take you 2 seconds. You can check as many boxes as you want, and then you can also tell me about anything else you want me to talk about.
If you saw my Instagram story last week, you saw I cover 4 basic types of online business models: affiliate, services, digital ecommerce, and physical ecommerce. SO the first topics I’ve proposed are about those items, but you can really ask me about anything having to do with online business, like how do you grow an Instagram? Does Facebook even matter anymore? What the heck is SEO anyways? How do you take payments online? Etc etc etc. Ask me as many questions as you want.
Thanks so much for taking the time to do this. Rat Race Rebel was created to help YOU because I want more people to have the freedom I have, so it’s really important to me that I feed your brain the content it craves. 🙂
Hey there! Today I’m writing to you about how to get the name change request for your Facebook business page approved. Why? Because I’m going through it right now for this website, and I know many business owners struggle with this. It just comes down to making sure the topic really is the same, and clever/guideline-focused wording.
Previously, you could only change your Facebook business page’s name once. Ever. Yep, just once.
Now you can change it as many times as you want, but you’re likely to get declined if the change is significant, even if the topic is the same. So requests along the line’s of “Bob’s Plumbing LLC” to just “Bob’s Plumbing” will probably get approved within minutes, while changes like “Bob’s Plumbing and Rooting” to “Billy-bob’s Family Handyman” is likely to require an appeal.
When you first get declined, you’ll get a notification where you can click “Re-open case” to appeal. Here is my first failed appeal and I’ll explain why:
-I did not directly address the reason for denial
-I did not specify that the page name change was a rebrand, which is one of the only significant name changes that’s allowed
-My request was too long and confusing
Then I went back and looked at a previous name change I had appealed and gotten approval. I followed the same template and now my request is being considered as a rebrand, and I’m betting it will get approved.
The rules are:
-Address the reason for denial directly (“The reason for my denial was “the name you requested suggests that the subject of your Page has changed”, however the subject of the page has not changed. “)
-Explain that it’s the same thing and provide the addresses to see the rebrand/move (this is necessary)
-Make sure to say THIS IS A REBRAND.
You need to have 2 things ready if you’re not a registered business with legal proof: Your old website name with a big post on the front page stating the name change (make sure to call it a rebrand, once again!), and a post on the Facebook page that you’re trying to change informing people of the update.
I anticipate this will be approved with no problem now as I’ve provided the exact documentation they requested. 🙂
Follow these steps to get your name change approved. This process will have worked for me multiple times now once this goes through.
When people hear that you can make $ with a niche site, they assume it’s only for people who already work with and understand the internet and web development. This isn’t true! I’ve recently been asked by a couple people – what is possible if I actually put effort into this?
The first thing that comes to mind when asked that are a couple specific examples of interviews that really inspired or motivated me in some way. People who did not start out online – and often had very lucrative careers offline.
Here are the examples. Most are from Niche Pursuits which I’ve followed for a long time, and actually interned for once, before dropping out early to start my agency 😛 (sorry, Spencer!)
- Claire Smith, a DENTIST who quit her job due to Niche Sites. After hearing this podcast I incorporated many of her tactics into my gameplan and personally call those the “Claire Smith Methods.”
HOW CLAIRE SMITH MAKES OVER 5 FIGURES A MONTH WITH NICHE SITES AND NO LINK BUILDING
- Dave Fox, my personal Facebook friend who is able to dabble in his passion, MUSIC, because of the income his niche sites bring in (we were FB friends before the podcast :P)
HOW DAVE FOX BUILT HIS $5,000 PER MONTH NICHE SITE BUSINESS
- Nick Hashe, an Australian MINING ENGINEER (!!! can you say $$$) who, like Claire Smith, quit his high paying job due to niche sites – and he did it in just over 1 year.
NICHE SITE BEGINNER TO EXPERT – HOW NICK HASCHE BUILT A $10,000 A MONTH SITE PORTFOLIO
- Not a niche site, but Michelle from Making Sense of Cents makes over 6 figures per month from her blog (I love this one because Michelle is also a full time RVer)
Turning Paying Off Student Loans Into a Million Dollar Business
- Al-Amin’s personal account of building a 6 figure website business in a year on Marketever
- Also gonna give a shoutout to Matthew Woodward here because he makes over 5 figures a month with his blog and also helped me back and forth in email at one point while I was struggling about what to do when my previous job was making it impossible to work on my own projects 😛
When it comes down to it, most people who are successful online don’t talk about it. They just keep doing the thing that they’re successful at. So we’re lucky to have people who find them and interview them.
By taking the time to listen to (and read) each of these, you’re going to be filling your brain with belief and you’ll get the wheels turning. No matter what stage you’re at, this is important.